Understand the real catchment.
Separate the nearby coast from the visitors who drive across the country, and aim outreach at the markets already making the long trip.
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DPAIBeyond the
DPAIBeyond the
Everyone asks who visits.
DPAIBeyond the Sloth Sanctuary · Why a remote POI01 · Attraction 02 · Destination 03 · Aviation DPAIBeyond the Sloth Sanctuary · From Evidence to Decisions
Beyond the Sloth Sanctuary
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DPAIA DPAI Intelligence Story
Location + Aviation Intelligence · Costa Rica
Beyond the
Sloth Sanctuary
What one remote point of interest reveals about the whole journey: who makes the trip, how far they travel, and how the country's air network reaches them.
Location intelligenceVisitor journeysAir service
www.getDPAI.com
DPAIA DPAI Intelligence Story
Location + Aviation Intelligence · Costa Rica
Beyond the
Sloth Sanctuary
What one remote point of interest reveals about the whole journey: who makes the trip, how far they travel, and how the country's air network reaches them.
Location intelligenceVisitor journeysAir service
www.getDPAI.com
Setting the Scene
Everyone asks who visits.
Few ask how far they came.
In a city, a pin on the map mixes commuters, residents and passers-by. At the end of a coastal road, almost every device made a deliberate trip to be there, which makes a remote point of interest the cleanest place to start tracing a journey.
Question
What can one remote place reveal about the journeys that bring people to it, once we follow the signal beyond the boundary?
Widening the lensVisit → Journey
01
The visitWho crosses the sanctuary's boundary, and when
02
The journeyWhere those visitors spend their evenings and days
03
The audienceWhich markets the trip actually draws from
04
The accessHow the country's air network reaches them
The sanctuary is where the story starts. The journey is where it becomes worth telling.
DPAIBeyond the Sloth Sanctuary · Why a remote POI01 · The Visit
Every study begins with a boundary.
We draw a polygon around the sanctuary and keep only the devices seen inside it. That cohort, not the surrounding region, is who we follow outward.
Point-of-interest observationAbstracted: the sanctuary is not named or mapped precisely
Ping field
Study boundaryQuestion
What can one boundary tell us about a year of visitation?
Unique devices
1,995
observed inside the boundary
Location pings
26,656
recorded across the year
Signals per device
13.4
on average, during the visit
Finding
A precise starting cohort: devices seen at one real place over one year. It is a sample of visitors, not a count of admissions.
Source: DPAI device location panel · devices observed inside the POI boundary · Jun 2025–Jun 2026
DPAIBeyond the Sloth Sanctuary · 01 · The Visit01 · When Visits Happen
The visit follows the travel calendar.
Monthly devices rise into the December–January holiday season, and four in five pings land between 6 am and 4 pm: the shape of a planned excursion, not a daily routine.
Unique devices by monthHatched = partial month
Pings by hour of dayLocal time
Question
When does the audience show up, and what does the timing say about the trip?
Peak season
Nov–Jan
264–281 devices a month at the height of the year-end holidays
Daylight visits
0%
of pings fall between 6 am and 4 pm
Finding
Timing already hints at a trip, not a commute. The next question is where these visitors come from.
Source: DPAI device location panel · unique devices per month and pings by local hour (UTC−6) · first and last months are partial
DPAIBeyond the Sloth Sanctuary · 01 · The Visit02 · Beyond the Sanctuary
The typical visitor is based 74 miles away.
Where a device most consistently spends its evenings or days shows where the visit fits in the trip. It is an inferred, recurring place, not a declared home or work address.
Distance from the sanctuary
Evening locations by distance
Median distance—
Top cantons
Finding
The nearest cantons lead one by one, but more than half the cohort is based 50–100 miles away, largely the Central Valley around San José. For most visitors, this is a long trip.
Source: DPAI device location panel · common evening (CEL) and daytime (CDL) locations of matched devices · Costa Rica cells rounded to ~1 km · distance is straight-line from the sanctuary
DPAIBeyond the Sloth Sanctuary · 02 · The Journey02 · Who Makes the Trip
A Costa Rican attraction with an international edge.
A remote wildlife sanctuary sounds like a foreign-tourist stop. The signal says most of the audience lives in Costa Rica, and travels a long way to get there.
Country of common evening location1,950 matched devices
The international tail · 0 countries · devices
Question
Is this an international attraction, or a Costa Rican one with an international edge?
Domestic reach
1,847
devices spend their evenings in Costa Rica
Long-distance trips
64%
of the cohort is based 50+ miles from the sanctuary
Finding
The domestic long-distance visitor is the core audience. The international tail is real but small, so treat it as directional until it is benchmarked.
Source: DPAI device location panel · country of common evening location, matched devices · international counts are small samples and directional
DPAIBeyond the Sloth Sanctuary · 02 · The Journey03 · Air-Service Context
Location shows the audience. Air service shows the access.
Costa Rica's international seats funnel through two gateways, both hours from the Caribbean coast. The last leg of this journey happens by road.
Top 0 international origins
Share of scheduled seats
International seats
5.6M
from 56 origin airports
Nearest airport
13.7k
seats a year into Limón, most of them from San José
Finding
The airport nearest the sanctuary carries 13,668 seats a year, about 0.2% of the country. Access for this audience runs through San José, then the road. Linking airports to the cohort is the next step.
Source: Published airline schedules into Costa Rica · TTM Jun 2026 · scheduled seats by origin and Costa Rica airport · schedules describe access, not which flight a visitor used
DPAIBeyond the Sloth Sanctuary · 03 · The AccessFrom Evidence to a Market View
One cohort. Different decisions.
The same connected evidence answers a different question for each participant in the visitor economy.
See beyond a single stop.
Place the sanctuary inside the wider Caribbean-coast itinerary, and see which communities take part in its visitor economy.
Connect demand with access.
Compare the observed audience with the gateway network to frame where ground links or regional air service could shorten the journey.
DPAIBeyond the Sloth Sanctuary · From Evidence to DecisionsExecutive Takeaway
A remote place makes the whole journey legible.
The sanctuary starts as one point on a map. Once we define the boundary, read the visit, follow visitors to their common locations and lay the air network over the top, that point becomes a view of demand, origin, behavior and access.
The takeaway
The value is not knowing that people visited. It is knowing how far they came, when, from where, and what it took to get there.
From signal to strategyOne POI → one connected story
01
Define the place
1,995 devicesA custom boundary separates true visitors from passers-by.
02
Read the visit
Nov–Jan peakTiming shows when the audience shows up, and how.
03
Follow the journey
74 mi medianCommon locations connect the visit to where visitors are based.
04
Connect the access
0.2% of seats nearbyAir schedules show how the market can physically reach the place.
Executive outcomeSharper market sizing, better-targeted partnerships and a clearer case for access investment.
DPAIBeyond the Sloth Sanctuary · Executive TakeawayBring Us One Point on the Map
We'll reveal the market around it.
DPAI connects visitor movement and aviation intelligence to turn an observed place into a decision-ready market story.
Presenter
Josephine Dietrich
Managing Partner, Data Powered Aviation Intelligence (DPAI)
View LinkedIn profile →Presenter
John Pepper
Advisor, DPAI · Chief Commercial Officer, BermudAir
View LinkedIn profile →www.getDPAI.com
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